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About Us

American Social “AMSO” offers an upscale, yet casual dining experience. A high-energy sports bar and
music-centric restaurant & bar that offers an award-winning menu and entertainment unlike all others. We’re a place where friends come together and great memories are made. Where your favorite all-American food cravings are satisfied, great music fills the air and all the big games can be enjoyed with your friends and fellow fans. Unwind with a handcrafted signature cocktail or choose from our extensive craft brew menu that will make you feel as if you’ve reached beer heaven. Late night entertainment is our specialty and our resort style patios will breeze your worries away.

This is your place. This is American Social.

Founders

Rick Mijares

RICK MIJARES

Managing Partner

A native South Floridian, Rick Mijares is one of the Founding Members of American Social Bar & Kitchen.
While attending Florida State University and working in the Hospitality industry, Rick made a commitment to
follow his dreams and pursue the development of a conceptually new Restaurant/Bar project in 2010, and quickly
became a story of success with the ultimate design and launch of the first American Social Bar & Kitchen. Historic
Las Olas Boulevard in Downtown Fort Lauderdale is where the original AmSo resides and their 2nd location
is located on the Miami River in the beautiful Brickell district of Downtown Miami. His passion for success in
Hospitality only grew stronger and helped guide his drive to continue to improve upon both the operational
ideologies behind the new and growing concept, as well as further pursue the growth of American Social’s food
and beverage programs. Rick continues to continue to improve the Design, Human Resources, Public Relations
and Marketing. Now primarily working in all aspects of Design, Marketing and Public Relations growth of the
brand, American Social will be unveiling the 3rd unit in their portfolio this coming Fall in Tampa, on the beautiful
waterfront Bay overlooking all Downtown Tampa. Rick is motivated and driven to continue the success, growth
and development of American Social with his partners Tony Mijares and Paul Greenberg.

American Social Team Paul

PAUL GREENBERG

Managing Partner

Paul Greenberg grew up in and around the South Florida hospitality industry.

From humble beginnings as a busboy at a local pizza restaurant – to a bartender at an upscale venue – to manager and partner at two major North Florida bars, Paul knows what it takes to be successful in the hyper competitive food and beverage industry.

After years of perfecting his thirst for craft beers, he played an integral role in launching his “dream bar and restaurant,” American Social. Taking a hands-on approach, Greenberg personally selects each craft beer offering, discovers exciting new signature cocktails and taste-tests every single food item.

It is his passion and dedication to superior service that has earned American Social the local stamp of approval from Fort Lauderdale residents looking for a “home away from home.”

LAURIE & TONY MIJARES JR.

Managing Partner

Tony and Laurie are founding members of American Social Hospitality Group along with their partners, son Rick Mijares and partner Paul Greenberg. With over 45 years of experience in many phases of the business industry, he is directly responsible for the growth of the American Social brand which includes new business development, the business and legal affairs of the companies and also includes finance and construction of each new operation.

His wife Laurie and son Rick are primarily responsible for all interior and exterior design, décor and furnishings for each new operation and includes continual upgrading of existing operations as the brand continues to evolve.